It takes online viewers less than a second to form an opinion about your brand and its perceived value. One way to ensure you’re not turning prospects away is with professional group photography that showcases your team as professional and trustworthy. The alternative, dated and poor-quality pictures, can actually have customers wondering how seriously you take your work or if you’re even still in business.

However, I can sympathize with business owners struggling to invest in a team photo session. I know it’s not uncommon to finish your photos only to have a team member move on or relocate within weeks.